Start Here
If you’re stepping into a new session of life, business or identity… you’re in the right place.
Starting From Zero is for midlife women, female founders, experts and authors who are ready to stop playing small and build a life, home and business that reflects who they really are.
Wherever you are in the journey, this space is here to meet you where you’re at and help you move forward with more confidence, resilience and intention.
✔ You’re done playing small.
✔ You’re done apologizing.
✔ You’re done standing on the sidelines.
✔ You’re done hiding.
✔ You’re ready to pursue your version of success.
This is where we not only talk about the real work of building your next chapter - we take bold action towards what matters most. I share writing, tools, reflections & conversations around:
Intentional Living - Consciously designing a life on purpose and focusing on what matters the most.
Starting From Zero - How to begin again with self-trust, resilience, curiosity and courage at any age or stage of life.
Community - The power of surrounding yourself with the right people as you step into your next chapter of new beginnings.
Entrepreneurship - The honest realities of building a business, growing something meaningful and creating success on your terms.
Visibility - How to build a trusted presence, use your voice, show up and stop being the industry’s best-kept secret.
Creativity - Creative ways to ‘Zig When Every Else Is Zagging’ - something I’ve lived my life by.
What “Starting From Zero” means
Starting From Zero is about having the opportunity to have a clean slate, fresh perspective and new beginning in any moment you choose.
My hope is that this community finds the women starting out on Substack who don’t know where to begin but are seeking their people - here is a great place to start!
It’s the moment when you decide to begin again - with more truth, courage, curiosity and self-trust than ever before.
It’s for the woman who is done feeling guilty, overthinking, feeling judged or waiting for the perfect time..
It’s about creating a life and business that supports you in every season.
Start with the path that fits you best
If you’re new here, begin with the area that feels most relevant right now:
1. If you’re just starting out on Substack
You can subscribe to the “Free For Everyone” option which will give you an insight into the type of community that is being created here. You will receive:
✔ The Editor’s Letter - One deep-dive article every month that highlights the live interviews, insights and the honest take-aways of nurturing a sustainable business and lifestyle.
✔ A Daily Intention in Notes - Small prompts that keep you moving.
✔ Intentional Conversations - Live conversations about Starting From Zero and Redefining Success.
2. If you would like to become a monthly paid subscriber
Start here if you want access premium content and closer access to some of my best work. You will receive:
✔ The Editor’s Letter - One deep-dive article every month that highlights the live interviews, insights and the honest take-aways of nurturing a sustainable business and lifestyle.
✔ A Daily Intention in Notes - Small prompts that keep you moving.
✔ Intentional Conversations - Live conversations about Starting From Zero and Redefining Success.
ALSO INCLUDES ACCESS TO:
✔ The Annual Vision Board Workshop ($97 Value) - A guided session to map the year ahead with intention. Takes place every January.
3. If you’re craving community and support
Begin here if you’re tired of doing this alone and want to connect with women building powerful next chapters too. Explore the:
Annual Membership Special
Pay Annually & Unlock Bonus Content:
✔ Quarterly Workshops - 4 x Members-only live workshops from dedicated Wellness Experts & Special Guests.
✔ Private Networking Sessions - Quarterly Substack Social, Annual-members-only Zoom to learn, connect, collaborate and meet other women doing great things.
✔ 10% off working with me 1:1 - When you’re ready for hands-on, strategic support, your subscriber discount applies to a Power Session.
→ See full details on the Become a Member page.
4. If you’re building a business with more intention and redefining success on your own terms but need a deeper level of support
If you know what want and know what it’s going to take but you know you can’t do this alone, my 1:1 Power Sessions are a valuable way of gaining clarity, focuse
The Power Hour is a focused, one-hour strategy session designed to cut through the noise and get you unstuck, whether you’re just starting out or navigating a pivot. Together, we identify what matters most right now, clarify your priorities and map out clear next steps so you can move forward with confidence and intention - without overthinking or overwhelm.
Following the session you will receive a 90 Day Action Plan to implement everything we brainstorm and discuss on the call. Annual Subscribers receive a 10% discount.
Free
Start here if you want to explore the world of Starting From Zero.
You’ll receive:
public essays and reflections
selected practical guidance
access to Notes and the wider conversation
Paid
Join here if you want deeper support and access to my best premium content.
You’ll receive:
Deeper articles and subscriber-only content.
More personal insights and behind-the-scenes lessons.
Closer access to the ideas, tools and conversations shaping this publication.
Annual
Choose this if you want the full experience.
You’ll receive everything in paid, plus:
Bonus Workshops
Live Member Experiences
Private Networking Opportunities
Special Member Perks Throughout The Year
Meet Sarah
Over the years, I’ve helped thousands of women start up or start over in business, so when I write about visibility, reinvention, brand, authority, and building your next chapter, it isn’t theory — it’s lived experience.
Some people know me as the Founder and Publisher of Intentional Living Magazine. Others know me through my #1 best-selling book, Live What You Love, or through Female Success Network, the global community I co-founded that grew to more than 8,000 women.
At the heart of it all, my work is about helping women create the clarity, confidence, positioning, and platform to be seen clearly, trusted deeply, and remembered for the work only they can do.
Start here today
If you’re new, I recommend this simple path:
Read one or two posts from the section that fits your season
Subscribe for free to join the conversation
Upgrade when you’re ready for deeper support and a closer experience
You don’t need to have it all figured out.
You just need to begin.
Welcome to Starting From Zero.
A few notes on how I’d make this work even better on the page:
Keep it clean and skimmable
Add real post links under each pathway
Don’t overload it with too much biography
Make sure there is a subscribe button near the top and bottom
If possible, include a warm photo of you somewhere on the page
And here is the most important part: the post categories need to do real conversion work. Don’t just link to recent posts. Link to the pieces that best demonstrate your authority, warmth, and point of view.
If I were tightening this one step further, I’d make sure your first linked posts do these jobs:
one post that says “you are seen here”
one post that says “I know what I’m talking about”
one post that says “here is the transformation available to you”
Here is a shorter top section alternative too, in case you want a punchier opening:
Welcome to Starting From Zero
For midlife women, female founders, experts, and authors ready to build a business, brand, and life that reflects who they really are. If you’re launching, pivoting, rebuilding, or redefining success on your own terms, start here.
That version is tighter and more conversion-focused.
My honest recommendation: use the full page above, but keep the opening short and sharp. The rest of the page can carry the warmth.